One Membership.
Wineries, Restaurants, and Experiences.
Discover wineries, restaurants, hotels, and experiences across California Wine Country with one simple membership. Starting with wineries and growing across every corner of California Wine Country.
What makes Cana Reserve different
We don't sell discounts.
We host experiences.
Cana Reserve partners with local wineries, restaurants, hotels, and businesses across California. Reserve members get priority access and preferred pricing to pop-ups, wine dinners, and curated partner events — plus complimentary access to Cana Reserve hosted events at partner venues.
Limited
Seats per event
Intimate by design. Events fill quickly.
Member Events
Planned for Reserve members
Complimentary at partner venues throughout the year.
All year
Across partner categories
Wineries, restaurants, hotels & beyond.
The experience calendar
Experiences you can't get anywhere else.
Wine & Harvest Dinners
Private seated dinners at partner wineries. We set the table, pour the wine, bring the food. Your only job is to show up.
Chef's Table Pop-Ups
Private evenings at partner restaurants. Limited seats, thoughtfully planned menu, member events you can't get anywhere else.
Sunset Vineyard Evenings
Golden hour on the vineyard, wine in hand, an intimate group around you. The kind of evening you talk about for years.
Winemaker & Chef Collabs
Sit with the winemaker. Watch the chef pair food to the vintage. Ask every question you've always wanted to ask.
Harvest & Barrel Events
Get behind the velvet rope. Barrel tastings, harvest picks, pre-release access — moments the general public never sees.
Partner Hotel Experiences
Weekend packages, spa and wine pairings, exclusive stay-and-taste events at partner properties.
Beyond Wine Pop-Ups
Coffee cuppings, craft cocktail evenings, olive oil tastings, farm-to-table dinners. New experiences, every season.
Music & Wine Evenings
Live music, curated pours, limited seating. Partner wineries and venues host intimate evenings only Reserve members can access.
Both memberships deliver real value from day one.
Cana members enjoy 2-for-1 tastings and member pricing at participating partners. Reserve members unlock the full experience calendar on top.
Choose Your Membership
Both tiers are designed to pay for themselves on your first visit.
Under $6/month · cancel anytime
Designed to pay for itself in one visit.
- 2-for-1 tastings at participating partner wineries
- Member pricing on wine & merchandise
- Dining perks at partner restaurants
- Hotel & travel benefits at partner properties
- Member benefits across coffee, retail, attractions & more
- Access across California wine regions
- Easy mobile redemption — no printing, no vouchers, no codes
~$11/month · includes complimentary events
The full wine country experience.
- —Everything in Cana, plus:
- Member events at partner venues — complimentary for Reserve members
- Priority access & member pricing on pop-ups, wine dinners & partner events
- 1 guest welcome at Cana Reserve hosted events
- Elevated member pricing across participating partners
- Reserve-only offers from participating partners
- Priority first-access to events before they fill
- Limited release & pre-release wine access
- Regional chapter membership
- Reserve digital membership card
What You Receive
What every Cana Reserve member gets.
Real benefits at real places, across California Wine Country. Available from the moment memberships open.
Preferred Tasting Benefits
Arrive at any participating winery and receive your member tasting benefit. Bring a guest — member pricing applies for two.
At every participating winery
Member Pricing on Wine
Member pricing on bottle purchases at participating wineries. Consistent with — or better than — what wineries offer their best guests.
Across all participating partners
Dining & Hospitality Access
Member benefits at partner restaurants and hospitality venues throughout California Wine Country. More partners added as the network expands.
Growing with the network
Member Events
Reserve members receive invitations to hosted Cana Reserve events — wine dinners, vineyard evenings, and partner gatherings. Intimate by design.
Reserve tier · Limited seats
Simple Mobile Redemption
Show your Cana Reserve membership on your phone at any partner location. No paper, no codes, no awkward conversations.
Works on any smartphone
All California Wine Regions
One membership works across all participating partners statewide — from Temecula Valley to Napa Valley, Paso Robles, Sonoma, and beyond.
14+ regions and expanding
Everything, Side by Side
$69.99/yr
$129.99/yr
Be First In Line.
Join Cana Reserve before launch and receive priority access, founding member pricing, and early access to new experiences as we grow across California Wine Country.