
We Help Wineries
Attract More Guests.
We're building a premium wine country membership. Participating winery partners join free. Members pay for access.
Simple application · Takes less than 5 minutes
About Cana Reserve
What is Cana Reserve?
Cana Reserve is a membership platform for people who love exploring new wineries and wine country experiences.
Members pay to join and receive exclusive benefits at participating wineries. Every participating winery is listed in the Cana Reserve network and featured to members planning a wine country visit.
What Members Receive
Every participating winery provides Cana Reserve members with:
- ✓A 2-for-1 tasting experience
- ✓Preferred pricing on wine purchases
- ✓Preferred pricing on merchandise
What Your Winery Receives
In return, participating wineries receive:
- ◆Visibility to engaged, paying wine country visitors
- ◆Qualified guest traffic to your tasting room
- ◆Wine club and bottle sale opportunities
- ◆Monthly reporting on visits and estimated economic impact
The goal is simple
More Guests.
More Revenue.
More Wine Club Opportunities.
Participation Cost
Free to Participating Wineries.
No Fees.
No Commissions.
No Contracts.
How It Works
How It Will Work for Your Staff
When we launch, the member handles everything on their end. Your staff does one thing.
Member Arrives
A paying Cana Reserve member visits your tasting room.
Member Shows Their Membership
The member shows their Cana Reserve membership on their phone — your winery selected, benefit displayed.
Staff Confirms the Visit
Your staff taps one button on the member's phone to confirm. The visit is recorded. That is the entire process — nothing else required.
The Staff Reality
One tap on the customer's phone.
No device. No app. No training.
Partner Participation
What participating wineries provide.
Only two things are required.
Required
2-for-1 Tasting Experience
Every Cana Reserve winery provides a buy-one-get-one tasting benefit for Cana Reserve members and their guests.
Required
Discounts on Wine & Merchandise
Provide Cana Reserve members with discounts on wine purchases and merchandise.
That's it.

Why Join Now
Why become a Founding Partner.
Priority Placement at Launch
Founding partners are listed first when memberships open. Members see you before the broader network.
Founding Partner Recognition
Your winery carries Founding Partner recognition in the app, member communications, and marketing — permanently.
Limited Positions by Region
Founding partner positions are limited by region. Once filled, the founding tier closes for your area.
Partner Reporting
Know the value Cana Reserve
is delivering.
Knowing how many guests visited is important. Understanding the business value they generated is even better.
Cana Reserve is designed to show you how members actually engage with your winery.
Monthly Partner Summary
Cana Reserve · Delivered to your inbox each month
37
Member Visits
29
Tasting Redemptions
11
Repeat Guests
4
Wine Club Leads
8
Event Participants
78%
Redemption Rate
Estimated Economic Impact
Based on avg. tasting room spend and member visits this month
$2,675
Participating wineries will have visibility into
Apply Now
Ready in Under 5 Minutes.
Tell us about your winery, confirm your member benefit, and we handle the rest. Free. No contracts.
Questions before applying?
[email protected]Partner Application