California wine country
Now Accepting Founding Partners · California Wine Country

We Help Wineries
Attract More Guests.

No Fees.No Commissions.No Contracts.

We're building a premium wine country membership. Participating winery partners join free. Members pay for access.

Simple application · Takes less than 5 minutes

About Cana Reserve

What is Cana Reserve?

Cana Reserve is a membership platform for people who love exploring new wineries and wine country experiences.

Members pay to join and receive exclusive benefits at participating wineries. Every participating winery is listed in the Cana Reserve network and featured to members planning a wine country visit.

What Members Receive

Every participating winery provides Cana Reserve members with:

  • A 2-for-1 tasting experience
  • Preferred pricing on wine purchases
  • Preferred pricing on merchandise

What Your Winery Receives

In return, participating wineries receive:

  • Visibility to engaged, paying wine country visitors
  • Qualified guest traffic to your tasting room
  • Wine club and bottle sale opportunities
  • Monthly reporting on visits and estimated economic impact

The goal is simple

More Guests.

More Revenue.

More Wine Club Opportunities.

Participation Cost

Free to Participating Wineries.

No Fees.

No Commissions.

No Contracts.

How It Works

How It Will Work for Your Staff

When we launch, the member handles everything on their end. Your staff does one thing.

1

Member Arrives

A paying Cana Reserve member visits your tasting room.

2

Member Shows Their Membership

The member shows their Cana Reserve membership on their phone — your winery selected, benefit displayed.

3

Staff Confirms the Visit

Your staff taps one button on the member's phone to confirm. The visit is recorded. That is the entire process — nothing else required.

The Staff Reality

One tap on the customer's phone.
No device. No app. No training.

No devices to purchase or maintain
No app for staff to install
No POS or reservation system changes
No vouchers, codes, or printouts
No training sessions required

Partner Participation

What participating wineries provide.

Only two things are required.

1

Required

2-for-1 Tasting Experience

Every Cana Reserve winery provides a buy-one-get-one tasting benefit for Cana Reserve members and their guests.

2

Required

Discounts on Wine & Merchandise

Provide Cana Reserve members with discounts on wine purchases and merchandise.

That's it.

No Fees
No Commissions
No Contracts
No Equipment
No Long-Term Commitment

Why Join Now

Why become a Founding Partner.

Priority Placement at Launch

Founding partners are listed first when memberships open. Members see you before the broader network.

Founding Partner Recognition

Your winery carries Founding Partner recognition in the app, member communications, and marketing — permanently.

Limited Positions by Region

Founding partner positions are limited by region. Once filled, the founding tier closes for your area.

Partner Reporting

Know the value Cana Reserve
is delivering.

Knowing how many guests visited is important. Understanding the business value they generated is even better.

Cana Reserve is designed to show you how members actually engage with your winery.

Monthly Partner Summary

Cana Reserve · Delivered to your inbox each month

Sample Report

37

Member Visits

29

Tasting Redemptions

11

Repeat Guests

4

Wine Club Leads

8

Event Participants

78%

Redemption Rate

Estimated Economic Impact

Based on avg. tasting room spend and member visits this month

$2,675

Participating wineries will have visibility into

Member VisitsTasting RedemptionsRepeat GuestsEvent ParticipationWine Club InterestEstimated Economic Impact

Apply Now

Ready in Under 5 Minutes.

Tell us about your winery, confirm your member benefit, and we handle the rest. Free. No contracts.

It costs nothing to join
No hardware or software required
No staff training needed
No contracts or long-term commitments
We help bring new guests through your door

Questions before applying?

[email protected]

Partner Application

Tell us about your winery.

No Fees. No Commissions. No Contracts.